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  • Equity Impact Program
  • Exposing disparities in California wildfire disaster relief with CAUSE

    Jun 15, 2023

    Issues

    When the Thomas fire broke out in Southern
    California in December 2017, most media coverage focused on the impacts to
    wealthy landowners and business owners–largely ignoring the thousands of
    farmworkers laboring outside without protection and without an economic safety
    net.

    The Central
    Coast Alliance United for a Sustainable Economy (CAUSE)
    –a
    community-based organization that focuses on workers’ rights and environmental
    justice–quickly organized to assist farmworkers by setting up a disaster relief
    fund, distributing face masks and translating emergency and evacuation alerts
    into Spanish.

    Resource Media started working with CAUSE when
    the Thomas Fire broke out, and then again in November 2018 when the Woolsey
    Fire erupted outside of Los Angeles, to help advocates shed light on the fires’
    impacts on undocumented migrant workers and their lack of access to federal
    disaster relief funds.

    We recently caught up with our team who worked with CAUSE–Marla Wilson, Refugio Mata and Jorge Amaro–to learn more about this project. This blog is one of a series we’ve begun to highlight work supported through Resource Media’s pro-bono program, through which we support organizations working for justice in historically marginalized communities.

    What is
    the problem that CAUSE was working to address?

    Marla: Many of the people impacted by the Thomas and Woolsey fires were
    undocumented farmworkers or domestic workers cleaning homes and caring for kids
    and elders. These workers are ineligible for federal disaster relief funds and
    were essentially overlooked in the hustle of helping people rebuild. These
    workers, who make up the backbone of California’s economy, are basically unseen
    and unappreciated. CAUSE is working to change that, working closely with their
    coalition partners, including the Mixteco/Indigenous
    Community Organizing Project—MICOP
    .

    What
    was Resource Media’s role on the project?

    Jorge: CAUSE had launched the 805 UndocuFund to raise money to
    help workers who had lost wages, homes, and had medical expenses due to the
    fires. Our role was to help further raise awareness about this fund and put the
    spotlight on the need for state funding to reach undocumented workers impacted
    by the fires, and share their stories. At the time we started, CAUSE had
    already helped over 900 families impacted by the Thomas fire and subsequent
    mudslides and had given out $1.4 million. Their goal was to help 1,300 families
    in all.

    What
    stood out for you the most about this project?

    Marla: For me, it was helping CAUSE place an op-ed co-authored by
    their Executive Director, Maricela Morales and Christy Lubin, Director of the Graton Day Labor Center, which was
    published in Capitol Weekly. This
    op-ed advanced the idea that disaster relief should include everyone in
    California. They had good timing with the piece because that same week, Gov.
    Gavin Newsom had just released new proposals for disaster relief spending. We
    were able to insert this issue into the debate at the right time.

    Refugio:
    For me, it was interviewing farmworkers and sharing
    their stories. What really came through in the interviews was how the community
    came together in a time of crisis. There was one person who said they were
    hosting a family in their home, then they had to evacuate and be hosted
    themselves. Everybody was affected — no one was in a better position than the
    other. People did what they could to help each other, even when they were in
    the path of danger. Being able to do your part to lift up and tell those
    stories in a more public forum was so rewarding and I was glad to see one of
    their stories profiled in the op-ed in Capitol
    Weekly
    .

    We wanted to elevate that spirit of resilience
    and loving community in the support we provided CAUSE — that’s why we worked
    with a local artist Elisa
    Torres
    to create an image (see header image above) that
    we could promote online, using ads that reached nearly 120,000 people

    What’s
    next?

    Jorge: Every time we have these fires, we are faced with the same problems.
    Let’s talk about the root of the problem as to why these people are excluded.
    The solution that we seek is more likely to come from the state level and with
    the new Governor. We hope he considers this as he works on the new budget.

    Marla: We need to have an approach to disaster response that includes folks
    who are already on the front lines of climate change and those that are asked
    to work when conditions are unsafe and are risking their lives in some cases.
    California brags a lot nationally and globally about its climate change
    credentials. We can’t continue to brag about our progress if we leave a
    significant portion of the community behind.

    Refugio:
    There is an ongoing inability of undocumented workers
    to access federal aid, so there is a role the state can play in having a stable
    source of funding. Organizations like CAUSE help fill the gaps, but the need is
    so much greater than what they can cover on their own.

    The Equity Impact Program at Resource Media

    Resource Media dedicates two percent of all our revenue to working pro-bono with groups working in diverse and marginalized communities in support of their goals and priorities. In addition to CAUSE, other organizations we’ve worked with pro-bono include Girl Ventures, Color of Change, The People’s Institute, Presente, NW Immigrant Rights Project, Restore Oakland, Downtown Emergency Services Center (DESC), and Rural Empowerment Association for Community Help (REACH). For more information please email us at info@rm-mig.local.

    Originally published February 21, 2021.

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