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Energy

Good, old-fashioned communications

In this age of whiz-bang communications, it’s easy to forget that sometimes, the best way to get your message across is through good old-fashioned one-on-one conversations. The City of Seattle’s ongoing effort to help thousands of building owners assess their property’s energy use is a prime example of the power…

Southern forests, European electricity?

Yep, you read that headline right. Across the beautiful, super-diverse and sometimes ancient woodlands of the southern US, entire forests are being leveled to feed European power plants. The driver is a loophole in European Union climate and clean energy law that prompted massive demand for wood pellets to fire…

Selling ‘zero net energy’

What’s the first thing that comes to mind when you hear “zero net energy”? What about “zero energy” or “net zero energy”? And what about if I use these phrases to describe a building? Across the country, leading designers, architects and builders are striving to meet a new standard in…

Cracking the (building) code

Most of us assume that a new home—simply because it is new—will be  energy-efficient. I mean, why – with all the energy-saving technologies and know-how out there – would a brand new home NOT be energy-efficient? One reason many new homes aren’t as efficient as they should be is because…

Close your eyes: visualizing energy efficiency

I have an exercise for you. In a second, I want you to close your eyes and tell me the first image that comes to mind when you think about energy efficiency. OK, go ahead. What popped into your head? Was it, by chance, a CFL light bulb? Maybe someone…

Making a cool concept warm the heart

Energy efficiency is a concept that can be hard to make heartwarming. Resource Media has had success making it humorous, making it visible and making it practical, but could we make energy efficiency a matter of the heart? One of the unsung heroes of the energy efficiency world is energy…

Carbon rule thrusts energy efficiency into the limelight

Energy reporters were all abuzz this spring in anticipation of the release of the Environmental Projection Agency’s draft regulations on power plant emissions. In the days leading up to the release, news coverage framed the story as a battle between coal vs. clean energy interests, with little to no coverage…

Electric vehicles for the rest of us

Californians, like the country as a whole, are driving less and less, helping curb dangerous tailpipe emissions. But with many forces at play, including a growing population, we can’t expect to reach our state’s climate goals by just coasting in cruise control. For this reason, California isn’t waiting for the…

Turning building owners on to energy use tracking

What does it take to convince building owners of the value of tracking their property’s energy use? By telling them it will save them money, that it is easy to do, or that their peers are already doing it? And what are the best ways to reach these owners? Through…

SelfEE photo contest shedding light on “hidden” energy efficiency

How do you take a picture of something invisible? That’s the challenge with choosing the right image to go with an energy efficiency message. Energy efficiency advocates get jealous of colleagues who work on renewables like wind and solar, with their stock image galleries jam packed with idyllic sunrises and…